In 2011, I published the first edition of theĀ Startup Lore. It is a freeĀ online guidebook, which describes the fundamentals of building new ventures.

A lot of time has passed since then, and the Startup Lore desperately needs an update. I hope to find the time to complete a new edition in the very near future.

I have decided to further expand my writing with the addition of Reflections. It is meant to be a less formal format, which allows me to share a broader set of lessons learned along my entrepreneurial journey.

Reflections is a brand new effort, so it is too early to say whether I will be able to pull it off. Wish me luck!